Monday, 22 September 2014

Music Genres

Main basic music genres:

  • Rock
  • Hip-Hop/Rap
  • Metal
  • Classical
  • Pop
  • Traditional/Folk/Country
  • Blues
  • Childrens music
  • Comedy
  • Dance Factory
  • Electronic
  • Jazz
  • R&B/Soul

The genres that might interest me are Rock, Hip-Hop/Rap and Metal.

Research carried out by the BBC to try and profile the majority of fans of certain types of music might help me in tailoring my magazine to the particular target market of my magazine.

This is the link to the research and what it had to say about genres that interest me:

Rock/Heavy metal – Low self-esteem, creative, not hard-working, not outgoing, gentle, at ease

Rap – High self-esteem, outgoing

The Rock/Heavy metal profile most closely matches the music genre I am most interested in.

I agree with the research saying that Rock/Heavy Metal fans are usually creative, not hard-working, gentle and at ease. This is because lots of Rock/Heavy Metal artists display these traits, and the fans of music are usually very similar to the artists as they see them as role models a lot of the time.

I disagree with saying that most Rock/Heavy Metal fans have Low self-esteem, and are not outgoing. This is because lots of Rock/Heavy Metal fans have no problem with wearing things that make them stand out are seem weird, this shows that they do not have low self-esteem. Also, lots of Rock/Heavy Metal fans are very outgoing, always trying to get their point across and trying to make new friends.

In the past 10 years there has been quite a few big social groups that have formed around music and some of them have changed quite a lot. I am going to discuss my view on some of the main groups and how I think they have changed.

Goths: (girls) black clothes and lipstick, lots of hairspray; (boys) not much different.
Listen to: Fear, Marilyn Manson, The Cure.

This social group still exists but it is not as popular and has not changed much.

Nu-metallers: (boys only) oversize rock-band T-shirts, skateboards, three-quarter-length trousers.
Listen to: US heavy metal such as Limp Bizkit, Linkin Park, Blink 182.

This social group still exists but the music taste has changed slightly, this social group now prefers punk rock or skate punk.

Soulstrels: (girls) very short/tight clothes. Designer accessories and gold jewellery. Nail extensions and a mobile phone in permanent use. Bling-bling.
Listen to: R&B, hip-hop, soul and pop.

This social group still exists and has gone through very little or no change.

Indie kids: Seventies clothes from charity shops. Straight, floppy hair. Cheap, casual just-got-out-of-bed look.
Listen to: independent rock bands no one else has heard of.

This social group still exists and has gone through no change.

Pop princesses: (girls only) pink, silver and baby blue, plus add-ons from Claire's Accessories. Listen to: Britney Spears, S-Club, Gareth Gates, Will Young, Atomic Kitten.

This social group still exists and is very common with girls aged 8-15.



Clubbers: (girls) turquoise and white. (Boys) Ben Sherman shirts, black shoes, hair gel.
Listen to:
Basement Jaxx, Faithless, Ministry Of Sound compilations.

Clubbers still exist and still listen to very similar music, not much has changed at all about this social group.

Grungers: Dreadlocks, baggy combat trousers, Converse trainers, hoodies. Hang out in army surplus stores and at the front of gigs.
Listen to: US "emo" (emotional) rock bands like Jimmy Eat World.

Grungers have changed In a few ways, they now usually wear skinny jeans, maybe with a tear in them, they still wear hoodies. They wear chequered shirts,  but don’t hang out in army surplus stores.

Skaters: Labels such as Converse, Dickies, Silas. A skateboard capable of serious tricks.
Listen to: Beastie Boys. Definitely no Grungers' bands.

Skaters have changed in a few ways, they used to wear very baggy jeans, they usually wear less baggy jeans today and skinny jeans are quite common. In terms of music they have changed too, its now common for skaters to listen to grunge music and lots of punk and heavy metal too.

A new social group which I do not have a name for has appeared over the last few years and is quite popular. They wear slim trousers with dropped crotches, high top trainers, oversized hoodies and “snapback” baseball caps, and have lots of accessories. They listen to RnB and rap.

Sub-genre : a subdivision of a genre of literature, music, film, etc

Niche market : a market in which a limited and clearly defined range of products is sold to a specific group of customers

I am interested in the Rock Genre. There is easily over 100 subgenres of Rock so I will note what I think are the most major ones and some examples of this sub-genre.
The major sub genres that are related to this genre are:

  • Celtic rock/Punk – Flogging Molly, Dropkick Murphies
  • Symphonic – Apocalyptica , Vanessa mae
  • Industrial – Rammstein , Depeche mode
  • Grunge – Pearl Jam, Alice in Chains
  • Psychedelic – Jimi Hendrix , Iron Butterfly
  • Rockabilly – Elvis Presley, Bill Kirchen
  • Indie rock – The Killers, The Rapture
  • Glam rock – Boston, Bon Jovi
  • Punk – The Clash, The Ramones
  • Heavy Metal – Led Zeppelin, Black Sabbath
  • Ska – Sublime, Mighty Mighty Bosstones
  • Alternative/nu Metal – Korn, System of a down

Out of these, the sub-genres that are related to the genre I am interested in are Punk, Heavy Metal, Alternative Metal and Grunge.

The niche markets that are related to the genre I am interested in is 14-50 year olds who are interested in Punk, Metal and Grunge.

The magazine Kerrang usually includes all of these genres.

Other magazines that include information about these genres include Spin, Billboard, Arena, Guitar World, Mojo and YRB.

I think I could write a magazine for the niche markets which I am included in, for example 14-19 year olds who listen to punk, grunge and metal. This is because as I am actually part of the niche market I should have a better idea of what that market wants from a magazine and I could tailor my magazine specifically to what they want.

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